Belgrade, 25 August 2020 - In order to support small businesses in overcoming the consequences of COVID-19, EXIT and Visa have launched a platform called "Big Stage for Small Businesses", providing them with free media promotion, visibility on a specially created site www.binazabiznise.rs and the social networks of the two companies. Interested small businesses can get involved in the project through the mentioned site.
At the same time, for all customers who wish to provide assistance to any of the companies listed on the site www.binazabiznise.rs, there is a discount provided on purchases for contactless payment with Visa cards, under the slogan "Lean, save and support". The platform is designed with the desire to connect small enterprises and their potential customers and connect around the same vision to support the SME sector in combating the consequences of the corona virus pandemic on their business and build a loyal customer base.
"As a socially responsible company, this year we are additionally committed to supporting small businesses through the global initiative Whereyoushopmatters to help them achieve positive business results despite the changed circumstances. We believe that at this time, we have a special responsibility to support the recovery of the economy and apply our business resources and expertise in partnership with other institutions and companies with which we otherwise cooperate. With EXIT, a prominent ambassador of sustainable business in the region and our long-term partner, we share the same philosophy about the need to provide assistance to the local community, which we will practically realize through this and other initiatives", said Vladimir Djordjević, General Manager of Visa for South-Eastern Europe.
Numerous branches of the economy experienced a drastic drop in income during the pandemic, and regardless of the area in which they deal, extremely small businesses suffered extremely great damage. Visa data from this year show that about 82 percent of retailers are worried about the future and see a serious impact of the slowdown on their business.
The "Big Stage for Small Businesses" project is the result of the desire to find a way to help our fellow citizens and their businesses in these extremely difficult and uncertain times, because small entrepreneurs are a vital part of the Serbian economy. We are happy with the fact that we are in this project with Visa, our long-term partners, because with such an influential partner we can achieve a lot," said Ivan Petrović, President of the Board of the EXIT Foundation.
So far, several small companies from various fields, including catering, food and drink, fitness and wellness, travel, care and beauty, clothing, footwear, fashion accessories and publishing, have joined the "Big Stage for Small Businesses" campaign.